How to Diagnose Causes Of Poor Website Performance
When you’re pouring your heart and soul into your business and not seeing results it can be very frustrating. You start to doubt your abilities, you may even start to doubt whether you should be in...
View ArticleThe Bare Minimum You Need For A Brand
When I say the word “brand” people often cringe. It’s such an ambiguous word and can mean so many different things. Brands are also perceived to be very complex. After all, doesn’t Coca Cola spend...
View Article6 Strategies To Supercharge Your Content Marketing
I consider blog and article writing to be one of the easiest marketing methods to keep up with and build your authority over time. The beauty of content marketing is that you get to share your point of...
View ArticleHow are you the same?
When creating your brand the main focus is usually on what makes you different. What are you bringing to the market that no one else is. What are you offering that hasn’t been seen a zillion times...
View Article5 Branding Elements You Should Get From Your Website Designer
If there’s anything I’ve learned during my time as a coach is that, ignorance is not bliss. What you don’t know can hurt you and unfortunately, almost always does. And one of the biggest unknown realms...
View ArticleRead this before you sign up for another certification…
My best friend since forever is starting a coaching business which means that I get the rare treat of watching (and helping) a business grow from a spark of an idea into reality. It’s been eye opening...
View Article3 Reasons for Coaches to Write Their Own Website Copy
It’s one thing to write website content that describes your services, it’s another thing to write sales copy that draws your prospects in and positions your programs as the obvious choice to solve...
View ArticleHow do you rebrand without having to start from scratch?
When you start your business it’s like a wild love affair, it’s new, it’s exciting but sometimes, after a while things change… You’re going through the motions, but the passion just isn’t there. You...
View ArticleThe #1 Trait Most Crazy-Successful Coaches Have in Common
Do you remember dances in high school? Brings back some pretty awkward memories right? Well let’s not focus on your sweet dance moves (or lack there of). What I want you to think about were the people...
View ArticleHow to Reach Out to Potential JV Partners and Start a Conversation
Sometimes reaching out to people that you want to promote your products or services can feel a lot like making cold sales calls – not fun. Your knees start to get all shaky and there’s a butterfly...
View ArticleHow to Get More Mileage From Your Content (While adding value)
We talk about advanced strategies for leveraging your blog content to drive the rest of your business building efforts. As in, not your normal “repurpose your blog into audios and social media updates”...
View ArticleHow To Scale Your Business While Maintaining An Intimate Community
Are you one of “those people” that truly enjoys working personally with clients, and are wondering how you can possibly grow your business without losing that connection? Conventional advice will tell...
View ArticleClik here to view.
How to Plan Your Home Page (And why it may NOT be all about the “opt in”...
Times are a’changing yet – home page design advice hasn’t really kept up. Today we’re going to talk about some new trends in home page design specifically for coaches and service providers. Fair...
View ArticleHow to Use Trello For Project Management Whether You’re Flying Solo or Have a...
Finding a good project management tool (that you will actually use) can be like searching for a hippopotamus in the desert. Today I’m going to share a stupid-simple tool that I use to organize myself...
View ArticleWhy Your Point of View Matters More Than Your Credentials [LOBoratory Replay]
In the expert industry it can be easy to get caught up in taking trainings and getting certifications – and hope that will get us more clients. In this webianr we talk about why that isn’t the case,...
View ArticleFilling Your Programs: How to Know When It’s Time To “Go Group” [LOBoratory...
Leverage – it’s the holy grail of the service industry. You can only trade time for money for so long before you need to find ways to serve multiple people at once – but taking the leap into groups can...
View ArticleDo Logos Really Matter? [LOBoratory Replay]
Logos – one of the first things you think of when you consider “branding”. But do they matter as much as we think? On this webinar I share: How your logo can make or break your branding – though not...
View ArticleBuilding Your Tribe With a Unifying Message [LOBoratory Replay]
A tribe is more than a list of anonymous people that you can market to. A tribe is loyal. A tribe talks about you. A tribe is your key to making the impact you were put on this great green Earth to...
View ArticleHow to Rebrand Without Alienating Your Audience [LOBoratory Replay]
Businesses typically start and grow in two ways – they begin with one target marketing and one offering. From there they either take their product or service into new markets, or they keep their...
View ArticleHow to Talk About What You Do When Networking [LOBoratory Replay]
How to Talk About What You Do At Networking Events – Without Sounding Like An Over-Rehearsed Weirdo Getting ready for a networking event is like prepping for a big game. You practice, practice,...
View Article
